Duda Melzer – Helping RBS Group Maintain its Leadership Position in the Media Business in Brazil

One of the largest and the most important media houses in Brazil is RBS Group. The company was founded in 1957 by the legendary media personality, Mauricio Sirotsky Sobrinho. He helped make RBS Group one of the most respectable names in the media business in Brazil. After the demise of Mauricio Sirotsky Sobrinho, Nelson Sirotsky took over the company’s leadership and continued with expanding the business and diversifying its product portfolio. Today, the company is headed by Eduardo Sirotsky Melzer, who is the nephew of Nelson Sirotsky and grandson of the RBS Group’s founder.

Duda Melzer took over as the company’s President in 2012, but he joined the company in 2004 and worked in many different positions before being handed over the company’s leadership. It was done to ensure that the complacency doesn’t slip in and that he becomes able enough to take over one of the biggest media houses in the country. RBS Group has many outlets in the media communication business, including TV channels, radio stations, newspapers, and even online media. Eduardo Sirotsky Melzer understands that to keep pace with the fast-changing media industry; the company needs to be associated with and involved in the ongoing digital revolution. It is why Duda Melzer started e.Brick Digital, which is the technology and digital arm of the RBS Group. Check out Valor to know more.

According to Globo, one other firm started by Duda Melzer is e.Brick Ventures, which is the venture capital firm that invests in the digital and technology start-ups and enterprises. Duda Melzer has studied business administration at the top university in Brazil, Pontifical Catholic University. He also holds Masters in Business Administration course from Harvard University. Duda Melzer has worked his way up in the media business, and his unique strategies have helped RBS Group to maintain its leadership position in the media industry of Brazil. He takes inspiration in business from the successful business consultant, John Davis.

See more: http://vivamaringa.odiario.com/arteeespetaculos/2016/08/eduardo-sirotsky-melzer-inova-ao-desenvolver-um-tablet-para-o-zero-hora/2211623/

Brad Reifler, Proprietor of Forefront Capital, LLC

Brad Reifler has worked in many companies throughout US. He started his own company after gathering years of experience. His company is Forefront Capital LLC. This was actually not his first company as he had had others.


According to Bloomberg, Brad Reifler began his career in the 1980s. It was then that he founded a company: Reifler Trading Company. The company was responsible for the management of many discretionary accounts before evolving into executive services, institutional research, derivative advisory and information dissemination. Reifler Trading Company grew to become one of the big names in futures operations before it was sold to Refco Incorporated in 2000.

While still the owner of RTC, Brad Reifler grew himself professionally as a financial expert of repute. He started Pali Capital, a broker dealer specializing in equity markets. Brad Relifler’s strategy in hedge fund management was different; he listened to the fund and researched more, did his credit analysis and taught his team how to execute the strategy.

As the CEO at Pali, the company grew progressively. The company recorded over $1 billion as commission income. It employed more than 300 staff and operated in 4 continents in the world.

Forefront Capital LLC

This company was started in 2009 and is today Reifler’s principal focus. The company has grown to include several subsidiaries keeping Brad, the CEO very occupied. Crunchbase revealed that owing to the multiple subsidiaries under the mother company, Brad Reifler attracts top bankers in investment, business executives and investment advisors.

The firm’s success is as a result of its commitment to the human resource it employs. After over 50 years in Wall Street, the company has attracted many respectable business leaders. The competitive opportunities the firm exploits are as a result of the good relationships the firm enjoys in the community. Learn more about Brad Reifler: https://www.linkedin.com/in/brad-reifler-6411b58

Forefront has a rich board membership. Among those who constitute the board are executives of Fortune 100. One of the members of the board is a recipient of the Chinese equivalent of the Nobel Prize- Economics. Another of the members has three appointments by presidents in various regimes in America. Forefront believes that the most important asset people can share is relationship.